School Boards, Churches & Anderson Cooper: Tales of Engaging Diverse Stakeholder Audiences in DCRI COVID-19 Research

Insights from the ABC Science Collaborative, Say Yes! COVID Test, and You & Me COVID-Free In this forward-thinking panel discussion, operational leaders and research communicators from two of the DCRI's most high-profile COVID-19 research programs - the ABC Science Collaborative and Say Yes! COVID Test - will discuss lessons learned from operationalizing their research projects at the warp speed of the pandemic. The session will showcase how we've implemented large-scale, community-focused research by engaging a broad range of stakeholder groups, ranging from school leaders and politicians to parents, church groups, public health departments, and the public-at-large. In doing so, we've learned a great deal about collaboration, navigating and responding to risks, communication and mass advertising strategies to reach diverse audiences, and co-planning with the community to introduce onramps to new research. CME Credit is available. ID: 998 8714 2313 | Password: 583653